US Cannabis Council Names Cannabis Veteran Khadijah Tribble as CEO
August 19, 2022
WASHINGTON–Today, the US Cannabis Council (USCC) named Khadijah Tribble, a leading figure in the cannabis reform movement and expert on equity and inclusion, as the organization’s CEO. Tribble succeeds Steven Hawkins, who led USCC since its founding in February 2021.
“We thank Steven Hawkins for his integral role in launching USCC, and we are thrilled to welcome Khadijah Tribble’s to the role of CEO at this critical juncture for the cannabis industry,” said Jessica Billingsley, chair of USCC and CEO of Akerna. “She is deeply respected for her leadership, expertise and wide-ranging experience and is well-positioned to advance our mission of ending prohibition and creating an equitable, values-based industry.”
Tribble serves as Senior Vice President of Corporate Social Responsibility at USCC member company Curaleaf, a role she will continue in during her interim term as CEO. She previously founded Marijuana Matters, a cannabis education and advocacy incubator, and served as CEO of the Marijuana Policy Trust, which helps develop and run DEI programs in the cannabis industry. Tribble, who has advocated for fair and equitable policies on behalf of marginalized communities throughout her career, also serves on USCC’s DEI Task Force. She holds a master's degree from Harvard University's John F. Kennedy School of Government.
"The US Cannabis Council unites my deep commitment to cannabis legalization with my passion for addressing the harms of prohibition," said Tribble. "My priority is advancing meaningful cannabis reforms through Congress this year that will provide the foundation for achieving our ultimate goal of federal descheduling while fostering an equitable and inclusive legal cannabis industry."
Since launching last year, USCC has established itself as the leading voice for cannabis reform in Washington, DC. The organization has brought cannabis industry CEOs to meet with lawmakers in Congress, partnered with the sponsors of leading cannabis bills to advance reform and launched a campaign to advance passage of the SAFE Banking Act. Earlier this year, USCC launched its DEI Task Force with leaders in law, business and civil rights and partnered with the Congressional Black Caucus Foundation to create an internship program for Black college students and recent graduates at leading cannabis companies and organizations.
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The US Cannabis Council (USCC) is the voice of America's regulated cannabis industry. Our business members include many of the largest cannabis companies in the nation, and our nonprofit members are leaders in cannabis policy, criminal justice reform, and more. By harnessing the collective power and reach of our 60+ member companies and nonprofits, we have become a leading force for ending federal prohibition and creating an equitable and values-driven cannabis industry.